The Founding of Groupon Groupon was founded by Andrew Mason, who initially started a business called Point. One of his friends invested over $4 million into Point, but the venture ultimately failed. Using the leftover funds, Mason created Groupon, a product that quickly went viral. People shared Groupon with their friends, prompting others to sign […]
Building An MVP For Startups: There are some common misconceptions about MVP. MVP is the Minimum Viable Product of your startup. It is not the final product but rather the first version you are launching for your startup. If you are an early-stage founder, there are four key things you need to remember. These can
Stripe Background: How Stripe was started Stripe is a technology company that provides payment processing software and APIs for e-commerce businesses of all sizes. Stripe was founded by John and Patrik Collison, two brothers from rural Ireland who revolutionized the online payment industry. Both of them were academically gifted and were interested in math and
Who plays the most important role in a startup’s success? To answer this, it is the entire founding team, not just one person. Most startups fail at their early stage because the team needs to get along together. A team with clear responsibilities can bring the possibility for success or ruin the whole effort, no
Introduction: Leadership Beyond Authority Leadership is a critical role in any organization, yet it is often misunderstood and undertrained. Many leaders prioritize their status and position over their primary responsibility: caring for those in their charge. True leadership goals is not about being in charge—it’s about serving, guiding, and supporting the people who are responsible
Introduction Selling handmade products is huge, and this market has grown tremendously in just the last 10 years. E-commerce platforms provide an opportunity for artisans and crafters to open up their shops from the comfort of their home and reach their products to a wide-range audience. Amazon Handmade and Etsy are two of the top
We all know that the trend of running a travel business today has become too cut-throat than before. But yes there is also no doubt that with the right marketing in the travel industry you can be the first in line to get yourself more customers. And growth for your business or even perhaps worldwide
Introduction With the fast pace of corporates these days, industry changes every few years. Keeping up with the latest trends, tools and practices is now a necessity and no longer a choice if you want to grow in your career and stay relevant. But with so much information out there, catching up on new industry
A Promising Start In the year 2000, Pets.com was making waves. They had a beloved mascot, a puppet dog holding a microphone, who was incredibly popular. This “spokespuppet” was a hit, appearing on talk shows, in the Macy’s Thanksgiving Day Parade in 1999, and even in a high-profile Super Bowl commercial. Despite the public’s affection